Alright did some testing this morning and here is what I have established:
The update stats on the inses does not work and ends with error claiming is is not an statistics collection.
The sys.dm_db_index_physical_stats do show meaningful values in avg_fragmentation_in_percent columns and after some inserts the fragmentation does rise.
From that point the reorganize/rebuild does seems to improve things and I can see the avg_fragmentation_in_percent dropping after I use those.
Will probably follow the usual approach as with ordinary indexes.